Rubus is a large genus of the rose family that includes raspberries, blackberries and salmonberries. Rubus plants usually have woody stems and like roses they often have thorns or prickles, and they are sometimes called brambles. The fruit of a rubus is an aggregate of drupelets, commonly referred to as a berry. The stems can be known as canes, and when they are grown domestically these require support and the berries can be called “cane-fruit”.

Regarding the etymology of the word “rubus”, at its simplest it has evolved from the Latin word “ruber” which means red, and quite likely refers to the colour of the fruit. Going back further in time, the root word is traced to the Proto-Italian language and before that, the Proto Indo European.

But why use Rubus Rocks as a domain name? I don’t know, why not? I like alliteration, and I like the sound of the letter “R”. I needed a top level domain extension that was available, and who doesn’t want to rock? (Also combined with my first name, I now have a really catchy new email address!) For a long time I have listed red among my favourite colours, I love its fiery boldness. As an additional attraction I was looking for a name for my homestead, where I am growing an increasingly large crop of raspberries, Rubus Estates is a perfect fit and now I can rock at my own leisure in my garden or online.

If you stick around, you could get to see more of the place and who knows, maybe some day I will invite you over for a visit?

An example of Rubus spectabilis that surprisingly produces a white flower, rather than the usual bright pink. I don’t know how common this is overall, but I do know where this patch is located.